This is a page displaying the progress through the branding project I was set.
After deciding on the brand name “Infinite Loop Gaming” I then started to draw some basic logo ideas:
After creating these designs, I then took the basic logo design and created it on my computer to see what it looked like:
I then placed it onto a letter to see how it looked in black and white and if it would be as effective:
I then placed the logo onto the front cover of a game to see how it looked:
I then started to see what the logo could look like in 3D:
After finding a basic design I liked I then started to create a storyboard for what the animation could look like of one of them:
After playing around with Cinema 4D I started to gather more Ideas about how I wanted my animation to look.
Here is the storyboard of the new short animation:
Here is the final version of the short animation I made:
I also made another video to demonstrate how my logo would be used in a real life situation:
Other examples of a real life example are the following:
Here is the final extended animation I made: